Press

Pangea Cup Partners with Subnation on Indie Video Game Development Competition

Esports Observer, 10/09/2020

The organizers of the Pangea Cup have partnered with Subnation, the Los Angeles-based media and marketing company covering gaming and esports lifestyle, to launch a global indie video game development competition. The Pangea Cup’s aim is to focus on the discovery, cultivation, publishing and distribution of the next generation of indie video games. Subnation’s role as a partner in the property will see the Los Angeles based company serve as the production company and provide marketing services for the series and competition.READ MORE

 

EMMY AWARD-WINNING PRODUCER JIM ROUSH INVESTS IN SUBNATION

AYO.news, 10/14/2020

Discussing his investment and future involvement with Subnation, Roush, said: “The long-term value of Subnation’s position in the market is massive, and I couldn’t be more pleased to advise them on their next chapter of growth. “As the world’s attention shifts to digital platforms and new forms of entertainment, Subnation knows the gaming community, what the audience wants and where to deliver it. They provide networks, streaming platforms and brands fresh formats and authentic stories that attract the screens of gamers now and in the future.” READ MORE

 

Former Shark Tank executive producer Jim Roush invests in Subnation

eSports Insider, 10/13/2020

Subnation, also commented on the hire: “I’m excited to welcome Jim to the Subnation family as he exemplifies the caliber of talent we want to collaborate with. There has never been a bigger opportunity for content creators than there is today. “From streaming tournaments and gameplay tutorials to lifestyle programming and branded content, gamers are consuming a record amount of video across a multitude of platforms. The addition of Jim to our team will accelerate our ability to develop and produce original content that not only attracts and engages the gaming community but also drives digital commerce.” READ MORE

 

Pangea Cup Partners With Subnation To Build Indie Video Game Competition And Community

AiThority, 10/09/2020

“As one of the premier creators of IP and producers of original content, live programming and brand experiences for the gaming community, Subnation is excited to help bring the Pangea Cup to life,” said Doug Scott, Co-Founder and Chief Managing Partner of Subnation. “Working closely with the global team, Subnation is going to develop a unique competition format tied to the indie game industry that directly connects gamers to game developers and helps foster community engagement for new entertainment experiences.”READ MORE

 

Waterloo Region dives into esports with Subnation

Esports Insider, 9/24/2020

Ed Tomasi, Co-founder and Chief Managing Director of Subnation, added: “We are seeing first-hand how COVID has accelerated the need for major cities and regions to advance their internal strategy and external conversations around gaming and esports. “It is exciting to have this opportunity to work with the innovative Waterloo Region team given their past reputation of embracing new technology and progressive business initiatives. The region has all of the critical components needed to support a diverse spectrum of events and programs, as well as attract new businesses and associated talent.” READ MORE

 

Waterloo region looking to become a possible esport destination

CBC, 10/01/2020

The first of four phases will be to conduct market research with the help of Subnation to gauge the region's esport readiness, said Scorgie. "We're not experts in gaming or esports," he said. "We want to make sure that if we're going to be hosting events or building esport lounges or launching intramural leagues that we're do ing it with an educated background." Ed Tomasi, co-founder and managing director of Subnation, said they're working with EWR to get to know the region's assets and community better.READ MORE

 

 

Waterloo Region investigating esports potential

The Record, 9/27/2020

Explore Waterloo Region has partnered with Subnation, an esports media and marketing company, to evaluate local assets that could support esports tournaments and attract more video game publishers, developers and gamers.READ MORE

 

Region looking to grow Esports community

Kitchener Today, 9/28/2020

"We are seeing first-hand how COVID has accelerated the need for major cities and regions to advance their internal strategy and external conversations around gaming and esports," Ed Tomasi, Subnation Co-Founder and Chief Managing Director stated, "It is exciting to have this opportunity to work with the innovative Waterloo Region team given their past reputation of embracing new technology and progressive business initiatives."READ MORE

 

Waterloo, da Napoleone agli esports

Esports Mag (Italy), 10/3/2020

Waterloo, the Belgian city famous for the historic, and definitive, defeat of Napoleon Bonaparte's troops, could soon become famous also in the world of esports . Explore Waterloo Region, a non-profit organization born with the aim of promoting the development of the Belgian region, has partnered with the marketing company Subnation to identify the elements necessary for the creation of a hub dedicated to esports in the Waterloo area.READ MORE

 

This Week in Esports with Mark Cai: September 21st-27th

Esports Biz, 9/28/2020

🆕𝗡𝗲𝘄 𝗦𝘁𝘂𝗳𝗳🆕 – Riot Games announces First Strike – Waterloo Region digs deep into esports with Subnation READ MORE

 

New Esports Destination Waterloo Region, Ontario

Exchange Magazine, 10/8/2020

“We are seeing first-hand how COVID has accelerated the need for major cities and regions to advance their internal strategy and external conversations around gaming and esports,” said Ed Tomasi, Subnation Co-Founder and Chief Managing Director. “It is exciting to have this opportunity to work with the innovative Waterloo Region team given their past reputation of embracing new technology and progressive business initiatives. The region has all of the critical components needed to support a diverse spectrum of events and programs, as well as attract new businesses and associated talent.”READ MORE

 

Waterloo Area dives into esports with Subnation

Esports Primo, 9/30/2020

Ed Tomasi, Co-founder of Subnation, added: “We saw first-hand how COVID has accelerated the need for major cities and regions to advance their internal strategy and external conversations around gaming and esports. “It is exciting to have this opportunity to work with the innovative Waterloo Region team given their past reputation of embracing new technology and progressive business. Initially the region has all of the critical components needed to support a diverse spectrum of events and programs, as well as attract new businesses and associated talent.” READ MORE

 

Waterloo and Subnation partnership shows other cities the way

eCentralSports, 9/29/2020

The reality is the one-time Ontario farming town is now a major tech hub. And that explains a partnership between Explore Waterloo Region and Subnation. Explore Waterloo Region is a tourism board with a mission to drive folks to the city. Subnation is a marketing organization that focuses on ESports. The goal of the two hopping into bed is to establish Waterloo as an ESports hotspot for both local and international event organizers. As every ESports fan knows, the industry entails much more than sitting in front of a screen in one’s bedroom or basement. READ MORE

 

WATERLOO REGION DIVES INTO ESPORTS WITH SUBNATION

Explore Waterloo Region, 9/21/2020

Regional Canadian tourism board Explore Waterloo Region has partnered with gaming and esports media and marketing platform Subnation. The two organizations will collaborate to assess and develop esports-focused business and event opportunities in the Waterloo region – about an hour’s drive southwest of Toronto. The initiative is driven by Explore Waterloo Region and the Region’s Sport Hosting Office to develop a framework and implement an operational model that gives the local area the resources and capabilities to become a sustainable esports community. READ MORE

 

Esports Ferment Continues As Subnation Hires Execs From Three Organizations

July 22, 2020

Subnation, headquartered in the Los Angeles suburb of El Segundo, said it was adding Chris Mann as Chief Operating Officer, Carla Rizzo as Head of Brand Partnerships, and Alec Strasmore as Head of Influencer Relations. READ MORE

Subnation announces addition of three executives

July 22, 2020

“Subnation has become a trusted voice in the gaming and esports community,” Subnation CEO and co-founder Seven Volpone said in a release. “We work with some of the biggest brands, event producers, convention and visitor bureaus, and the gaming community at large, to deliver premium content, immersive experiences, limited edition products, and original IP that embodies the gaming lifestyle.” READ MORE

 

Subnation Announces Three Executive Hires

July 22, 2020

“We work with some of the biggest brands, event producers, Convention and Visitor Bureaus, and the gaming community at large, to deliver premium content, immersive experiences, limited edition products, and original IP that embodies the gaming lifestyle,” said CEO and co-founder Seven Volpone. “The addition of Chris, Carla and Alec will allow us to expand and accelerate our business while diversifying the core competencies of the organization.” READ MORE

 

Subnation Adds Senior Executives and Industry Leaders From Ultimate Media Ventures, E3 and FaZe Clan

July 22, 2020

“Subnation has become a trusted voice in the gaming and esports community,” said Seven Volpone, Co-Founder & CEO of Subnation. “We work with some of the biggest brands, event producers, Convention and Visitor Bureaus, and the gaming community at large, to deliver premium content, immersive experiences, limited edition products, and original IP that embodies the gaming lifestyle. The addition of Chris, Carla and Alec will allow us to expand and accelerate our business while diversifying the core competencies of the organization.” READ MORE

 

07/23/20: Mobalytics got major investment for its technology

July 22, 2020

Subnation made multiple hires, adding Chris Mann as Chief Operating Officer, Carla Rizzo as Head of Brand Partnerships, and Alec Strasmore as Head of Influencer Relations. READ MORE

 

Subnation Adds Senior Executives and Industry Leaders From Ultimate Media Ventures, E3 and FaZe Clan

July 22, 2020

“Subnation has become a trusted voice in the gaming and esports community,” said Seven Volpone, Co-Founder & CEO of Subnation. “We work with some of the biggest brands, event producers, Convention and Visitor Bureaus, and the gaming community at large, to deliver premium content, immersive experiences, limited edition products, and original IP that embodies the gaming lifestyle. The addition of Chris, Carla and Alec will allow us to expand and accelerate our business while diversifying the core competencies of the organization.” READ MORE

 

E-sports league event scheduled for Germany held in Raleigh instead

July 3, 2020

ESL, the e-sports league based out of Germany, just held a month-long tournament and some of their participants called Raleigh home for the month. READ MORE

 

Raleigh to Offer Medical Services to Esports Players

June 29, 2020

The Greater Raleigh Esports Local Organizing Committee announced the program in partnership with esports advisory firm Subnation and Carolina Family Practice & Sports Medicine. During June, 16 top professional esports players from across the United States are being hosted at an undisclosed venue in the greater Raleigh region to compete online with other international players in the PUBG Mobile Pro League. That online competition is being produced by ESL for Tencent. READ MORE

 

 

TV Rev

Esports Embraces Moment Without Traditional Sports on TV

June 10, 2020

“When the NBA, MLB, and other professional sports were canceled earlier this year, it presented a big opportunity for esports to show it can attract mainstream audiences,” said Seven Volpone, Co-Founder and Managing Partner at Subnation. “And with crossover integrations like the NBA 2K Players Tournament and the eNASCAR iRacing Pro Invitational bringing in solid viewership for networks, esports also proved it can provide desirable programming for both endemic and non-endemic brands to advertise against. READ MORE

 

 

How NBA 2K is introducing the next generation of sports fans (and brands) to ESPN

May 23, 2020

“The NBA2K Tournament on ESPN proved that there is an appetite for and acceptance of esports content on the TV screen, but it really only scratched the surface of the possibilities,” said Ed Tomasi, the managing director of esports at culture and lifestyle platform Subnation. “Integrations like this will not only usher in the next wave of sports, but the next wave of forward-thinking brands wanting to connect with these cross-platform sports fans and consumers.” READ MORE

 

Lil Jon, Waka Flocka lend support to relief event 'COV-AID'

April 30, 2020

COV-AID was created, and is being produced by, a consortium of media and technology firms with close ties to the gaming and esports community, including Atlanta-based organizations United in Gaming, Skillshot Media, Uspech Marketing, Softgiving and KontrolFreek, as well as Film Quality Services, Subnation, Visual Weaponry, Mojichat and Lunchbox.gg. READ MORE

 

Lil Jon, Rob “Gronk” Gronkowski, Waka Flocka Flame, SiLLY, SoaR Gaming, Donovan Carter to be Featured on Cov-Aid 10-Hour Streaming Charity Event on Giving

April 30, 2020

COV-AID was created, and is being produced, by a consortium of media and technology firms with close ties to the gaming and esports community, including: United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat and Lunchbox.gg For more information, or to make a donation, please visit cov-aid.org. READ MORE

 

COV-AID Announces New Talent for Upcoming Charity Event

April 30, 2020

All Proceeds to Support Americares and Boys & Girls Clubs of America Initiatives Related to Covid-19 Relief Partners Include United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat and Lunchbox.gg READ MORE

 

Lil Jon, Waka Flocka lend support to relief event 'COV-AID'

April 30, 2020

COV-AID was created, and is being produced by, a consortium of media and technology firms with close ties to the gaming and esports community, including Atlanta-based organizations United in Gaming, Skillshot Media, Uspech Marketing, Softgiving and KontrolFreek, as well as Film Quality Services, Subnation, Visual Weaponry, Mojichat and Lunchbox.gg. You can join the party during #GivingTuesday on May 5. A rep for the event tells 11Alive that everyone involved (including staff and talent) are all doing this without a fee so that all proceeds can be donated to Americares and Boys & Girls Clubs of America in Atlanta. READ MORE

 

ADDITIONAL TALENT ANNOUNCED FOR COV-AID™ 10-HOUR STREAMING CHARITY EVENT ON GIVING TUESDAY

April 30, 2020

All Proceeds to Support Americares and Boys & Girls Clubs of America Initiatives Related to Covid-19 Relief Partners Include United in Gaming, Skillshot Media, Uspech Marketing, Film Quality Services, Subnation, Visual Weaponry, Softgiving, KontrolFreek, Mojichat and Lunchbox.gg READ MORE

 

 

Gaming’s Latest Celebrity COV-AID 19 Effort Is Going To Be Packed With Stars!

April 23, 2020

The event will feature a mix of interactive, live-streamed competitions and performances, plus pre-recorded content from entertainers, athletes, and other personalities. Talent will include Grammy Award-winning artist Lil Jon, Super Bowl champion Rob “Gronk” Gronkowski, and many others. Additional talent will be announced. READ MORE

 

COV-AID™ LAUNCHES 10+ HOUR STREAMING CHARITY EVENT

April 23, 2020

COV-AID™ is proud to present a massive, multi-platform, one-day online charity event on Tuesday, May 5, 2020, at 1pm EDT / 10am PDT. The event will feature more than 10 hours of content showcasing popular gamers, athletes, artists and other personalities streamed across top social game-streaming platforms including Twitch, YouTube, Mixer, Twitter and Facebook. All proceeds will be donated to Americares and Boys & Girls Clubs of America to help the fight against COVID-19, and to support front-line medical professionals, first responders, and families most directly affected by COVID-19. READ MORE

 

TV Rev

The Key To Esports’ OTT Success

April 10, 2020

Streaming TV is undoubtedly going to play an integral role in the future of premium content consumption, with cord-cutters and cord-nevers making up 31% of the U.S. population. READ MORE

 

Ed Tomasi on JRSports Brief

April 2, 2020

Ed Tomasi discusses the importance of live streaming when it comes to the future of events, how esports tournaments continue to hit record virtual viewership during coronavirus, and how Nascar, NBA FIFA are trying to understand how esports can supplement programming during the absence of traditional sports. LISTEN HERE...

 

cheddar

eSports Streaming Platforms See Surge Amid Coronavirus Outbreak

March 23, 2020

Ed Tomasi, Co-Founder and Managing Editor at SubNation, joined to discuss how eSports is responding to Coronavirus and social distancing trends. READ MORE

 

pc world

Gaming vs. Esports: How Coronavirus Is Exposing A Difference

March 18, 2020

READ MORE

 

patch

Subnation and Xplayn Launch Gooseman20 With ESL Shop At 2020 Intel Extreme Masters Katowice CS:Go

February 25, 2020

“A product range that celebrates 20 years of esports history and the creator of Counter-Strike: A perfect match for us. We’re honored to have the products launch exclusively at IEM Katowice with a special showcase on our 120m² walk-in store in the MCK expo hall, and further availability in our two other retail positions at the event. We’re excited to hear what fans think” says David Hiltscher, Vice President Shop, Merchandise, Licensing in Shop & Merchandising at ESL. READ MORE

 

m

Subnation and Xplayn Launch Gooseman20 With ESL Shop At 2020 Intel Extreme Masters Katowice CS:Go

February 25, 2020

“A product range that celebrates 20 years of esports history and the creator of Counter-Strike: A perfect match for us. We’re honored to have the products launch exclusively at IEM Katowice with a special showcase on our 120m² walk-in store in the MCK expo hall, and further availability in our two other retail positions at the event. We’re excited to hear what fans think” says David Hiltscher, Vice President Shop, Merchandise, Licensing in Shop & Merchandising at ESL. READ MORE

 

y

Subnation and Xplayn Launch Gooseman20 With ESL Shop At 2020 Intel Extreme Masters Katowice CS:Go

February 25, 2020

“Esports has a rich history of recognizing its innovators and visionaries, said Seven Volpone, Co-Founder of Subnation. “So we launched this Collection to honor and celebrate the person who created a Half-Life™ mod that revolutionized competitive gaming as we know it. Gooseman is one reason why the stage and stands are filled to capacity at Katowice and other IEM and ESL global events.” READ MORE

 

Reddit

 

Going to IEM Masters Championship? Get Exclusive Apparel from Gooseman20

February 26, 2020

Bernard Chang designed an exclusive apparel line that has two t-shirts, a sweatshirt, hat, and mousepad. Line is by Subnation, Xplayn, and ESL shop to honor cs:go Creator Minh ‘Gooseman’ Le. Just might buy a shirt online. READ MORE

 

1888

SUBNATION & Xplayn Launch Gooseman20 Merchandise Collection With ESL Shop At The 2020 Intel® Extreme Masters Katowice CS:GO

February 6, 2020

Additionally, founder of Xplayn and esports pioneer Kim Rom is developing “The Gooseman The story”, a content series in partnership with Subnation which gives younger (and older) gamers insight into how the CS mod creator has helped shape the industry. This combination of content and commerce, will not only bring the history of esports to the forefront, but enable the community to celebrate their gaming roots through fashion and art. READ MORE

 

Forbes

 

Top Esports Teams Launch Their Own CS:GO League To Counter Franchise Fever

February 6, 2020

The lineup of on-air talent, given its deep roots in the game, gives the new league “instant credibility” with fans, said Seven Volpone, CEO of gaming lifestyle company Subnation and himself a long-time veteran of esports. “Those guys are really going to deliver value for the league and its sponsors,” Volpone said. “If we were going to start a hip hop league, you’d want to have Dr. Dre on the team, it’s crucial.” Volpone also applauded the format’s play-in structure, which gives outsiders a chance to fight their way to a prize purse. “It’s a great move,” Volpone said. “They really came up with a great format. It’s almost a Rocky effect. (An upstart team) will have a chance to win money, be a champ. A lot of these leagues don’t have a walk-on opportunity.” READ MORE

 

 

Hubhopper

How Subnation is Building Gaming Experiences for Brands

February 1, 2020

Seven Volpone, a former recording artist turned business executive, joins the podcast to talk about his role as CEO, how non-endemic brands are connecting with esports and what makes a good event activation. If you enjoyed the podcast, please rate and subscribe, it helps us out a ton! Multiple new episodes each week. READ MORE

 

Venture Beat

Esports as a tourism generator? It’s more likely than you think!

November 6, 2019

Global revenues for the esports industry will top $1 billion in 2019, with prize pools for tournaments exceeding $34 million. And the revenues from this global phenomenon are starting to trickle down to local communities. The reason for this is the passion of the esports community, which is proving to be a differentiator when compared to traditional entertainment experiences. READ MORE


 

Forbes

Raleigh Rallies ‘Round Rainbow Six Tournament, Sees Economic Boost As Cities, Schools Jump On Esports

October 9, 2019

Officials with the city of Raleigh, N.C., are touting the outsized economic impact of the Raleigh Major, a recent tournament the city hosted for long-time esports league ESL and publisher Ubisoft’s latest flavor of its first-person-shooter franchise Rainbow Six. The city and its tourism board worked with consulting company Big Block to evaluate facilities, get a crash course on the business of esports and better prepare for the particular needs of an esports event. The tournament was held over a week in mid-August at the Raleigh Convention Center. READ MORE

 

ESI

Economic impact report released for Six Major Raleigh

October 9, 2019

Ed Tomasi, Managing Director of Esports at Big Block added: “Esports is not something that can be homegrown overnight. By leveraging our team’s twenty-plus years of collective relationships, trust and experience in global esports production and brand management, Greater Raleigh has quickly been elevated on the global stage for having the facilities and ecosystem for hosting world-class esports events.” READ MORE

 

Tube Filler

Subnation’s ‘LVL UP’ Highlights Explosion Of Premium Content For Esports

September 17, 2019

According to Seven Volpone, CEO of Big Block Capital Group (Subnation’s parent), “LVL UP takes an ‘everyday’ gamer and helps them experience the latest trends within the community by leveling up their gaming lair with everything from hardware, furniture, A/V equipment, and other innovative peripherals, courtesy of Goldenboy and our brand partners.” Those partners include Vizio, Razer, RIG, and Buddah Tek. READ MORE

 

Media Nexis

This Week’s Top Esports Videos: Fortnite, Dota 2 and Counter-Strike

August 28, 2019

Finally, we have a video from betway esport featuring NiKo from the Counter-Strike Clan FaZe. To celebrate the 20th anniversary of Counter-Strike, multi-platform media brand SUBNATION recently teamed up with world renowned DC artist Bernard Chang to pay homage to creator and gaming visionary Minh ‘Gooseman’ Le through a limited edition apparel collaboration. READ MORE

 

 News and Observer

International video game competition arrives in Raleigh with cosplay advisory

August 15, 2019

“That’s the key here. For people who know Raleigh and have seen the growth, they know about the corporate communities in technology and gaming publishers and developers,” said Ed Tomasi, managing director of esports for Big Block. “But for people outside of the region, (those connections) are a little bit less known. That’s why hosting such a global esport event puts Raleigh on the map.” READ MORE

 

 

Wral Tech Wire

Raleigh hosting $500,000 ‘Six Major’ esports event this week

August 12, 2019

“Big Block quickly helped Raleigh identify the unique assets within our existing venues and gaming ecosystem here, then began connecting us strategically utilizing their global relationships with esports leagues and event organizers,” Loren Gold, Executive Vice President of the Greater Raleigh Convention and Visitors Bureau, said in a statement. READ MORE

 

Shoot Online

“The Voice Of Esports” Original Subnation Podcast To Debut This Month On Westwood One Podcast Network

July 10, 2019

"I can think of no better host and ambassador than ReDeYe to begin our collaboration with Westwood One," said Seven Volpone, CEO of Subnation. "Paul is globally regarded as one of the most respected voices in esports, and his deep knowledge and genuine passion are a testament to how dedicated Subnation is to celebrating the culture of gaming and lifestyle of esports." READ MORE

 

Radio NK

“The Voice Of Esports” A Boon For Gamers

July 10, 2019

“I can think of no better host and ambassador than ReDeYe to begin our collaboration with Westwood One,” said Seven Volpone, CEO of Subnation. “Paul is globally regarded as one of the most respected voices in esports, and his deep knowledge and genuine passion are a testament to how dedicated Subnation is to celebrating the culture of gaming and lifestyle of esports.” READ MORE


 

The Wrap

4 Must-Haves Gaming Livestreamer Caffeine Needs to Compete With Twitch

July 9, 2019

“If it thinks it can compete as another gaming ‘network’ it will fail,”  CEO of Subnation Seven Volpone told TheWrap. “This is not ABC vs. NBC vs. FOX. They need to have a unique proposition around the development and production of cultural content.  Expanding the purview and definition of…” READ MORE

 

 

Forbes

E3 Equals Esports Enthusiasm Everywhere, But Caution Flags Fly

June 15, 2019

"They went from hotel lobbies, and struggling, to everybody paying attention to them and then to grow the sport," said Volpone. "And now, what Subnation is trying to do is trying to protect the integrity of it, where everybody else is trying to water it down." READ MORE


 

Cynopsis

06/13/19: Immortals officially announced the acquisition of OpTic Gaming

June 13, 2019

Respawn, a mental performance drink for gamers, by gamers, announced multiple partnerships, including Subnation and eUnited. The alliance with Subnation is backing the E3 ESPORTS ZONE and LVL UP content series with Alex “Goldenboy” Mendez. “Esports is a global phenomenon, currently being considered as a demonstration sport at the 2024 Olympic Games,” said Sean Driscoll, Product Manager for Respawn. “And with the demands of the gaming community being so unique, we knew that we needed to create a special formula specifically for gamers that help them continuously perform at the top of their game.” READ MORE


 

Radio Ink

Westwood One, Subnation Join Forces Over Esports

June 12, 2019

“Subnation’s goal has always been to celebrate the gaming lifestyle and subcultures with the community through innovative content experiences and activations, wherever they are,” said Seven Volpone, CEO Subnation. “This partnership with Westwood One is the perfect opportunity to create premium audio content for the community, which will complement our immersive, experiential event activations and editorial publication.” READ MORE


 

Radio & Television

'Zach Sang Show' Gets ESports Injection Via Subnation

June 12, 2019

To officially kick off the partnership, Sang is onsite with Subnation at the 2019 Electronic Entertainment Expo, a.k.a. E3. He’s talking with celebrities, artists, insiders, and fans Wednesday and Thursday afternoons in Subnation’s “ESPORTS ZONE.” READ MORE



 

Shack News

Shacknews E3 2019 Day 2 live stream schedule

June 11, 2019

Wednesday brings a ton of new great content for you to enjoy, and we’ll be streaming a ton of new interviews as we talk about everything we’ve seen so far during our live stream at E3 2019. this year we've partnered up with Subnation to bring an entire day of content, interviews, and special appearances. READ MORE

 

 

Shack News

Shacknews E3 2019 Day 1 live stream schedule

June 11, 2019

Shacknews is kicking off E3 2019 in style with a jam-packed day of great content over on our Twitch.tv channel. We have appointments set with quite a few developers on the show floor, but we’ll also be working alongside Subnation to bring a ton of great content to our stream. You can find a full schedule of our shows below to see what we’re covering and when. READ MORE


 

TV Rev

Esports Arenas Coming To A Campus, Or Cafe, Near You

June 11, 2019

“Esports is a global phenomenon that is bringing world-class gaming experiences to local communities,” said Ed Tomasi, Managing Director esports at Big Block and its subsidiary Subnation. Tomasi’s companies are working with Raleigh, N.C., city officials and groups to help make the Research Triangle area a hub for future esports events. READ MORE

 

 

Venture Beat

E3 2019 tips: How to survive the mayhem of gaming's big trade show

June 7, 2019

This place in the West Hall will feature a content stage programmed by Subnation and Shacknews, plus an esports stage for community exhibition matches with influencers and pro gamers. READ MORE

 

 

Forbes

Esports Stadiums Are Popping Up Everywhere

May 31, 2019

“Esports is a global phenomenon that is bringing world-class gaming experiences to local communities,” said Ed Tomasi, Managing Director esports at Big Block and its subsidiary Subnation. Tomasi's companies are working with Raleigh, N.C., city officials and groups to help make the Research Triangle area a hub for future esports events. READ MORE


 

 Variety

Raleigh, NC Preparing to Host Major Esports Events

May 22, 2019

Big Block, which specializes in esports consulting, will now help the Greater Raleigh Convention and Visitors Bureau (GRCVB) and the Greater Raleigh Sports Alliance to evaluate local facilities, as well as educate them on the esports industry and ensure they’re ready to host major events. READ MORE



 

TV Rev

Esports is Having a Cultural Breakout Thanks to Overwatch – But It Has a Long Way to Go

May 20, 2019

“Brands also need to know that the gaming and esports communities are hyper aware of intrusive and irrelevant marketing,” said Ed Tomasi, Managing Director of esports at Big Block // Subnation, a creative agency and lifestyle platform. “In fact, ads like that can get brands shunned (flamed) almost instantly and with a mass global impact.” READ MORE



Cynopsis

 

April 25, 2019

PLATFORMS

Goldenboy signed on to host a new series, titled LVL UP, in partnership with Try Hard Channel and Subnation. The digital series, with Alex “Goldenboy” Mendez hosting, production begins May 20 with a premiere slated for E3 via the IMGN TryHard Channel on Instagram and TheSubnation.com. READ MORE


 

Sugar Gamers

SugarGamers

 

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TV Rev

How 5G Technology Will Determine Who Is Crowned The Netflix Of Gaming 

March 14, 2019

The numbers don’t lie; esports is destined for greatness. And when we witness a legacy brand like GameStop watch their stock plummet after posting a loss of $488.6m in Q4, the industry is in clear need of disruption. The Netflix model has resulted in great success, leading to a larger market capitalization than Disney and Comcast. Gaming consoles have always provided a solid infrastructure for the industry, but with 5G technology finally enabling cloud gaming in the near-future, why not take a chance on a proven, successful streaming model to drive wider adoption? READ MORE


 

SVG

Subnation and IMGN Create Lifestyle Content for Gamers

March 4, 2019

“A lot of people just started to rush into esports, and they really didn’t understand it from a gut level, really understanding what makes the players tick, what makes the people who watch the players tick,” says Big Block Media CEO Seven Volpone. “People were starting to approach it more from a brand perspective or a sports perspective, straight up trying to make it almost like ESPN content. How can I follow a team? We realized that the people who were gaming were also the kids standing in line to get a limited pair of sneakers from Supreme or the kids waiting for a limited piece of street art.” READ MORE


 

SVG

Sports Video Group News: Subnation and IMGN Create Lifestyle Content for Gamers

March 4, 2019

Feeding the ever-expanding audience for gaming content, multimedia platform Subnation and media company IMGN have partnered to create three series that will be distributed primarily via IGTV. The goal is to create lifestyle content for gamers, premium series that reflect their interests. READ MORE



 

Real Screen

Extra: Sunny Side ’19 opens doc call; “All Together Now” goes to Russia

March 1, 2019

Subnation, IMGN Media pen premium partnership 

Multi-platform media brand Subnation has secured a premium content partnership with New York-based IMGN Media to produce and distribute three esports short-form series across multiple social platforms. READ MORE




 

The Wrap

‘Pimp My Ride’ for Gamers? Subnation, IMGN Media Partner on 3 Short-Form eSports Series (Exclusive)

February 26, 2019

Subnation, the multiplatform media brand of Big Block Media Holdings, is doubling down on its celebration of all things gaming by partnering with IMGN Media to launch three new short-form eSports series, Wrap Pro has learned. READ MORE

 


 

Forbes

Esports Already Happened. Econcerts Are What’s Next

February 12, 2019

My friend Ed Tomasi, managing director of esports at Big Block, has roots in the gaming and esports worlds that go back to the early 2000s, and I was curious to get his take on it. READ MORE



 

Venture Beat

Facebook’s esports dreams face the privacy PR nightmare

February 7, 2019

It’s no secret that Facebook’s mishandling of consumer data has landed it in hot water. This forced the social-media behemoth’s CEO Mark Zuckerberg a date with Congress to explain how data from an estimated 87 million Facebook users was leveraged to influence voters during the 2016 election.

 

“That is the secret here. For those that understand Raleigh and have observed the development, they understand about the corporate communities in gaming and technology publishers and developers,” explained Ed Tomasi, managing director of esports for Big Block. “However, for people beyond the area, (those relations ) are a tiny bit less understood. That is why hosting this type of international sports occasion puts Raleigh about the map.” READ MORE